Isle of Dogs

In partnership with Fox Searchlight, VSCO had the opportunity to promote the premiere of Wes Anderson’s film, Isle of Dogs.

With the objective of providing value to our community, our team came up with the idea of bringing color palettes from the movie to the many creators editing images of their pets on VSCO.

Inspired by Anderson’s unparalleled attention to detail, we crafted a story that invited the community to share close-ups of their four legged friends and edit their photos with limited-time Isle of Dogs presets.

As the lead writer on this project, I was responsible for narrative, copy, and an editorial interview with cinematographer Tristan Oliver.

Channels

Social, Email, In-App, Paid, Editorial

Editorial

Introducing Free Isle of Dogs Presets

Isle of Dogs — Making the Movie

An Isle of Dogs Photo Essay

Best Of — Isle of Dogs Presets

Press

VSCO Launches Wes Anderson-Inspired Photo Filters (Variety)

Creative Team

Wayne Wu, Christina Rouse, Fox Searchlight